Pizza is a symbol of Italy for 89% of
Italians, a farmers' survey published on Tuesday ahead of World
Pizza Day Wednesday said.
Pizza beats pasta into second place on 88%, with wine well back
on 59% and cappuccino on 51%, said the IPSOS research agency
survey for farmers group Coldiretti.
Pizza, the survey said, "is perceived as a dish of the family,
of social life and spending time together in pizzerias and
restaurants, but also in the home where 36% of Italians say they
often try their hand at making dough and condiments for
margheritas and other variants, while 54% of respondents say
they have a go sometimes".
Pizza generates turnover of 15 billion euros and is the "iconic
success of the Mediterranean Diet," the survey said.
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